Digital content authenticity company SWEAR has launched a new program designed to help cities and public agencies verify that critical video evidence is genuine, as concerns grow over deepfakes and other synthetic media.
A Verifiable Record From the Moment of Capture
The Boise, Idaho-based company announced its Community Video Integrity Project on Sept. 8. Through the program, selected municipalities, law enforcement agencies and other public-sector organizations will deploy SWEAR across high-priority cameras running on Milestone Systems’ XProtect video management platform, creating a verifiable record intended to document that footage has not been altered from the moment it was captured.
The initiative is aimed at organizations that rely on video for investigations, public safety response and legal proceedings, and that may need to demonstrate in court or in public that a given recording is authentic rather than manipulated or fabricated.
A Response to Growing Public Doubt
SWEAR cited a 2025 Pew Research Center survey in its announcement showing that 53% of Americans are not confident they can distinguish content created by AI from content created by people, framing the program as a response to both the rise of convincing synthetic media and the corresponding erosion of public confidence in authentic recordings.
“Video plays a critical role in how our customers investigate incidents, respond to events, and make important security decisions,” said Andy Schreyer, vice president of technology at Stone Security. “As AI makes sophisticated manipulation increasingly accessible, protecting that video means building on how it is captured and stored to also prove authenticity.” Schreyer said the project gives organizations a practical way to begin addressing video authentication now, ahead of wider industry adoption of similar verification standards.
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